“The vision of our Headquarters 44 goes beyond
a static collection of memorabilia. It is a living,
breathing hub that embodies the very essence
of Hip-Hop culture – unity, diversity, and empowerment. A place where fans and artists alike can celebrate and honor the pioneers who paved
the way, as well as those who continue to push
the boundaries of the genre.”
Jordanis Kifle, founder HQforty4
THE HIP-HOP HEADQUARTERS
What's it all about?
We invite you to be a part of this historic event taking place at the world’s first and only headquarters in
Friedrichshain, HQforty4, Berlin.
From its humble beginnings in the Bronx to becoming a global cultural phenomenon, Hip-Hop has transcended boundaries, connected communities and changed lives. Now its time to pay homage to the movement that reshaped the world of music and culture …
For 50 weeks this extraordinary celebration promises to be a cultural showcase, bringing together the best of music, art, dance, and community engagement. Take this one time opportunity to root your brand in Hip-Hop, the influential global movement that has transcended generations. Our vision is to create an unforgettable experience that pays homage to the roots of Hip-Hop while celebrating its immense impact over the past 50 years.
Through a series of electrifying performances, fashion
shows, thought-provoking podcasts, exhibitions, and interactive workshops, we aim to inspire the next generation of artists, innovators, and change makers.
Berlin's popularity as a hub for Hip-Hop music is a result of its cultural diversity, historical significance,
thriving nightlife, collaborative spirit, supportive infrastructure, and its ability to tackle social and political topics. The most sought out district of Friedrichshain will
host the only Hip-Hop Headquarters in the world an expansive 8800sqm space!
Over the next 50 weeks we will host a
: Pop-up-store and café in a spectacular and unique atmosphere in addition to regular fashion experiences
: Exhibitions celebrating Hip-Hop's visual culture and transforming the venue into an urban art masterpiece
: Live performances and appearances by world-renowned hip-hop artists
: Networking events with influencers and thought leaders
: Workshops and master classes empowering aspiring artists and entrepreneurs
: Street food trucks offering everything from local cuisine to international flavours
: Corporate events in the most outstanding and exciting location in the of Berlin